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DIRECT MAIL MARKETING SERVICES

Business owners didn’t expect direct mail to do this.

Local shop or national franchise, we mail your offer to new movers, birthday households and the neighborhoods around you. Every card is tracked, so you see exactly who came in.

Local favorites and national brands. Same result.

Little Caesars pepperoni pizza, direct mail case study

LITTLE CAESARS

8.6%

response across 20+ stores

Franchise

J.B. Alberto's Pizza logo, direct mail case study

J.B. ALBERTO'S

3 to 4

new customers every day since 2017

Local pizzeria

Dutch Bros direct mail marketing case study

DUTCH BROS

500%+

estimated return

Franchise

Kabat's Ace Hardware new mover direct mail case study

KABAT’S ACE HARDWARE

$17k+

in additional sales

Local hardware store

What Our Town Direct Mail does

We help businesses nationwide reach new movers and targeted households through measurable direct mail. We specialize in new mover marketing, birthday mailings, targeted postcards, neighborhood saturation mailings and customer acquisition programs for restaurants, hardware stores, grocery stores and other local businesses and franchises. Every campaign is built around your business, your market and your growth goals.

Four ways we bring you new customers
Sample Celina Ace Hardware new mover postcard with a welcome gift certificate

NEW RESIDENTS

Reach families right after they move in, before they pick their regular spots.

Sample Raceway Express Car Wash birthday postcard

BIRTHDAYS

A gift with their name on it, mailed in their birthday month.

Sample J.B. Alberto's Pizza neighborhood saturation postcard, front and back

NEIGHBORHOOD SATURATION

Mail every home in the neighborhoods around you at once.

Sample veterinary birthday postcard with a free pet exam offer

TARGETED MAILING

Pick the households most likely to become customers by income, family, interests and more.

Why it works
Sample Grimaldi's Coal Brick-Oven Pizzeria new mover postcard welcoming new neighbors with $10 off $35

THE RIGHT MOMENT

New movers haven't picked favorites yet. Birthday households are already planning to celebrate.

Sample Our Town America housewarming welcome package envelope with a local gift certificate

THE RIGHT PEOPLE

You only pay to mail households that fit your business, a few minutes from your door.

Sample Complete Car Care welcome gift certificate with a tracking QR code

PROOF, NOT GUESSES

Every card has a tracking code. Across my clients, most land around 8 to 9% response.

Sample Pete's Pizza thank-you postcard with a second-visit offer

A SECOND VISIT

A thank-you postcard with a second offer turns a first visit into a regular.

Susan Nagi, owner of Our Town Direct Mail

MEET SUSAN
Five minutes with her, and you may have a friend for life.

Susan Nagi owns Our Town Direct Mail, an Our Town America franchise with territories in Arizona and Nevada. With more than 30 years in print, direct mail and customer acquisition, she works with businesses nationwide to build campaigns that reach the right customers.

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She loves getting to know a business, figuring out what will move the needle, and building a campaign that makes sense for it.

Questions, answered

Let's see what's possible near you.

We'll look at your area and put together real numbers for your market.

grimaldis-postcard-and-welcome-package-sample.jpg
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An independently owned Our Town America franchise, welcoming new neighbors since 1972.

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